Netflix’s forthcoming ad-supported tier may cost between $7 and $9 per month, according to a report from Bloomberg. Depending on which plan you currently pay for, that could be a significant savings; the company currently offers plans at $9.99, $15.49, and $19.99 per month.

After the company reported that it lost subscribers for the first time in more than a decade, co-CEO Reed Hastings indicated in April the company was ready to consider a cheaper offering supported by advertising, despite years of spurning the idea of ads. Co-CEO Ted Sarandos confirmed the ad tier was in the works in June, and Netflix announced Microsoft as the technological partner helping to deliver ads in July.

Perhaps unsurprisingly, the ad-supported tier will...

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